ATV rental - business plan: required documents and a list of required equipment. We are starting a quad bike rental business. Idea for tourist centers How to open an ATV rental

In the market for the sale of motorcycle equipment, the leading positions are occupied by Japanese manufacturers, up to 70%, from total number sales. This models such as: Yamaha, Kawasaki, Suzuki, Honda and many others. Back in the 90s, a lot of used motorcycle equipment of Japanese origin was brought to Russia.

The main supplier, in Soviet times, the Czech company for the production of the world famous Java brand, today no longer brings its products to Russia. And before - it was the most popular motorcycle of those years, among other motorcycle models.

To date, there are also European representatives with their brands of motorcycles: BMW; Ducati.

Of the Russian representatives, only one Irbit motorcycle plant "Ural" remained, which still sells its motorcycle equipment.

Plant them. Degtyarev, who used to successfully assemble and sell Voskhod motorcycles, now assembles and sells Chinese Lifan scooters. And the IZH plant was closed altogether.
In order to start doing this type of business, you need to know something about it in more detail. For example, why, having a rather big demand in Russia for motorcycles, it is in stores and motorcycle dealerships, and is practically not for sale. The fact is that immoto stores make a very large markup on goods. Explaining this by the costs of bringing goods from abroad (intermediary services), as well as for carrying out "pre-sale preparation". But really. This is not reality. It's just profitable for a motorcycle dealership to sell one motorcycle at such a price than three at a lower price. Since they prefer to buy motorcycles in order to ride especially young people, or to drive on the track for pleasure, or just for stunt riding, it is more profitable to simply rent motorcycles. Ride and pay, decided to ride again, rented a motorcycle again. It's not expensive, and you don't have to think about a room to store it, and with repairs - no problem. That's why young people under 30 do this by not buying motorcycles.
Single clients motorcycle dealerships, these are wealthy people who are well versed in motorcycle technology, and can really appreciate the advantages of a particular model. They do not look at the price, but buy the motorcycle model that they have been looking for for a long time, or ordered, to order from a motorcycle dealership, or simply the motorcycle model they like. They buy both for themselves and as a gift, for example, for a son, nephew, godchild, etc.

In order to start a business, and it really makes a profit, you need:
1. Rent an area for the sale of motorcycles.
2. Prepare everything Required documents, How on entrepreneurial activity, so winding equipment (passports, customs clearance, payment of tax collection).
3. Determine what motorcycles and from which country you will bring, talk to the dealers of those countries. And remember that 30% of success depends on communication, the ability to negotiate, bargain, conclude and sign contracts.
4. Decide whether you will also supply motorcycle parts for motorcycles. If so, for which types of motorcycles, which manufacturer, and in what quantity.
Trading in motorcycle parts is very profitable, if all the same, you will be engaged in the drive and marketing of motorcycles, then trading in motorcycle parts will not hurt you. This is an additional profitable income. Motorcycles break down as often as cars, and sometimes it can be very difficult to find one or another part for a certain brand of motorcycle, a certain year of manufacture. So it turns out that the owner is ready to pay any amount of money for the parts he needs.
5. Also, it would not be bad to draw up a business plan, where to calculate income, net income, and take into account and subtract all the minuses and disadvantages of this type of business. It is necessary to take into account the rental of premises, salaries to employees, taxes, customs duties, road tickets (after all, you will have to travel very often and conclude the necessary contracts for the supply of motor vehicles).
Even if you yourself do not do this, you will have to hire a person who will negotiate on your behalf and represent your side. So transport services, must be included in the article - expenses.
6. Determine also for yourself whether you will also deal with used motorcycles. Used motorcycles are cheaper than new ones, and therefore are in great demand among the population.
7. Will you run your business alone, or will you attract a partner, or even two or three. How big will your endeavors be?

Motorcycle sales business, if started correctly, will bring a pretty good income. Sales reach up to 10 million rubles a year, even if you make only a 30% mark-up on the cost of motor vehicles, and pay all the necessary taxes, then net profit per year will still reach from 2 million rubles to 5 million rubles. It is possible to bring models of motorcycles, as well as spare parts, to order. To do this, with the client - the customer, it is necessary to discuss the model, color, delivery time and prices.

Today active sports recreation for children is becoming more and more popular. The little fans of outdoor activities especially like quad biking. With a fairly minimal investment, this business project can bring a good income to its owner.

How to start implementing a business idea for renting children's ATVs?

First of all, you must find a place where quad biking will take place. To start a business project, it is better to choose the spring season. Consider whether your business will be seasonal or year-round. To rent children's ATVs in the cold season, you need to find a ski area in the shopping center.

Look for great deals on the sale of children's ATVs. Some stores offer a discount when purchasing several pieces of equipment at the same time. It is better to purchase new ATVs, which are covered by warranty service.

You will also need a place to accommodate ATVs. Its area should allow you to freely accommodate your ATVs.

Consider advertising your business. This is where the Internet comes to the rescue. Advertising in in social networks, on specialized sites for the offer of services ("Avito"), thematic forums will be able to attract a large flow of customers. You can also attract customers by distributing advertising booklets on the streets.

How to register a children's ATV rental business?

First you need to get the status legal entity-IP.
Then it is necessary to conclude a lease agreement for the site where children's ATV rides will take place.

All children's ATVs must have a safety certificate.

What equipment will you need to rent children's ATVs?

To keep your ATV rental service running and responsive necessary requirements safety, it must have the following equipment:

• ATVs;
• Sets of sets of protective equipment. Their number should be equal to the number of ATVs.
• A set of keys for minor repairs;

If your rental of children's ATVs provides additional services, then the list necessary equipment can be expanded.

We are hiring staff.

For the normal operation of ATV rental, you will need to hire an employee who will control the process of riding kids on ATVs.
Administrative and accounting activities are the responsibility of the business owner.

Investments and payback of such a project.

Investments in the opening of the rental of children's ATVs are about 50,000 rubles. With good traffic of people in the place of renting children's ATVs, investments pay off within 1-1.5 months, after which the rental of children's ATVs begins to bring a stable profit.

* Calculations use average data for Russia

2 800 000 ₽

Starting investments

240 000 ₽

7 500 - 10 000 ₽

ATV revenue

24 months

Payback period

There are not so few people who like to mix dirt and ride in remote corners of nature, which is why such a business as ATV rental has appeared. What do you need to know and keep in mind when organizing it?

ATV rental and excursions on four-wheeled vehicles have long gained popularity in the countries of Southeast Asia, but in Russia this type of business is not yet so popular. This is due to the prevailing stereotype that renting this kind of transport is not the cheapest and safest pleasure, and there is nowhere to carry tourists. In today's material, we will try to dispel this myth, and at the same time figure out how profitable the ATV business can be in the conditions of the Russian regions.

There are not so few people who like to mix dirt on the off-road and climb into such corners of nature where a human foot rarely sets foot. However, many are confused by the prospect of scratching the paintwork of an SUV, and simply getting bogged down in places where help will have to wait a long time. It is for such trips that ATV rental was created - the capabilities of four-wheeled motor vehicles often exceed the potential of most off-road vehicles, and a skillfully organized route will allow you not to think about the vicissitudes of rough terrain and enjoy the trip.

Purchase of ATVs

The main expense item when starting this type of business, of course, will be the purchase of ATVs. When choosing copies for a rental fleet, we recommend that you follow the "golden mean" - do not take the cheapest Chinese models and at the same time do not rush into the premium segment.

The best option can become quite powerful and at the same time available in Yamaha service or quality brand from China CF Moto.

At the same time, do not forget about the legal aspects. The fact is that the client formally does not have the right to "saddle" an ATV without the appropriate category. And if, for example, some people still have “motorcycle” rights of category “A”, then not everyone can boast of having a tractor driver-mechanic certificate. With a category "A" driver's license obtained after 2000, you can only ride ATVs with an engine capacity of up to 50 cubic centimeters. However, in practice, driving ATVs takes place away from the roads. common use and so many turn a blind eye to it. The only actual risk that the client bears is the responsibility for his own health and the health of the passenger.

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Models with an engine capacity of up to 50 "cubes", although they have certain concessions from the point of view of legislation, are unlikely to be interesting for rental in the realities of Russian off-road. Their power, sufficient for comfortable movement, is enough only for a child. But for adults, modifications with engines of 500-600 cubic centimeters will be optimal. Such devices will more than pull both a passenger and various belongings that you want to take with you - since numerous tuning kits allow you to equip ATVs with hanging trunks for every taste and budget.

Such ATVs belong to the tourist class - unlike more powerful charged versions, they allow even without special physical training to tirelessly overcome kilometers for several hours.

As for the cost of ATVs, worthy options in good condition can be found in the region of 500 thousand rubles.

Taking into account the fact that an instructor must be present in the column, it is recommended to purchase at least 5 pieces of equipment. Thus, the total cost of the purchase will be about 2,500,000 rubles.

Safety first

The stability of ATVs, combined with a good supply of power under the throttle, many are unaccustomed to enter into a state of euphoria. Therefore, it is not uncommon for customers, “having gotten a taste for it”, begin to drive too dangerously. In some situations, this can result in serious injury. Therefore, the first thing to do is to take care of the safety of customers by purchasing high-quality helmets in the amount of 10 pieces (do not forget that everyone has different sizes, and many will certainly take a passenger with them). A necessary attribute will also be protection of the chest, elbows and knees.

Good helmets and protection are not cheap, so be prepared to spend at least another 200-300 thousand rubles. In any case, taking care of the safety of your customers will pay off handsomely.

Without fail, before trips, it is necessary to conduct a briefing - and not only in terms of the nuances of controlling an ATV, but also in safety. This will help you avoid trouble in the future.

Most rental companies try to make ATV trips in columns, and it is imperative that an instructor who knows the area well rides in front. The presence of a representative of your company will also allow you to avoid careless and even dangerous handling of equipment - no one has canceled the need for control.

Business registration

By and large, in order to open your ATV rental business, it will be enough just to register as a sole trader. However, some companies, in the hope of further cooperation with large corporate clients, open an LLC. The code according to the OKVED classifier is the following: 77.39.1 Rental and leasing of other land vehicles and equipment.

Licensing for rental and excursions on ATVs is not required - here you are not a motorcycle school, which we talked about a little earlier.

Building a route

Many entrepreneurs who are thinking about starting a business on ATVs complain that the region is not the most suitable for them. And therefore, they say, there is nowhere to conduct excursions, and there are few places for “rides”. In fact, you can choose a scenic route in almost every corner of Russia, and for this it is not necessary to be based in the Crimea or Sochi.

The optimal duration of the route for an excursion on ATVs is twenty to thirty kilometers. This distance will be enough to slowly enjoy the surroundings and make a couple of halts along the way. According to the experience of entrepreneurs from this area, the tour usually lasts about 5 hours - this is enough to get new impressions with a vengeance and at the same time not feel exhausted at the end of the trip.

If there are water obstacles on the way, great. Such obstacles will only encourage the participants, as well as demonstrate the good off-road capabilities of your equipment. The main thing is to decide in advance on the ford and not deviate from the previously planned route.

Staff

As we said earlier, almost no route can do without instructors who can organize a trip. Therefore, it is highly desirable to have two such employees who can alternately take out groups of tourists. As a rule, instructors work in shifts, and their wage consists of a symbolic salary and piecework payment (usually about 10% of the amount of revenue for the trip).

The instructor should not only be a good guide, but also have a good understanding of the technique. Situations arise different and often minor repairs of the ATV in the "field" conditions may be necessary. Such a character trait as the ability to maintain discipline in the column will also come in handy - in order, if necessary, to tactfully "siege" overly desperate clients.

Your team will also need an administrator manager. This is an employee who will receive calls, promote business on the Web and look for new customers.

Marketing and sales

At the start, when few people know about your service, it is important to organize competent business promotion online and offline.

Promotion in social networks. First of all, you can cover social networks - posts from events held will certainly be of interest to the target audience interested in outdoor activities. In the priority of "Instagram" - it is the numerous photos from the events held that will allow you to demonstrate all the colors and emotions from excursions on the "quads". Advertising in thematic groups on tourism in the region, bike rental and hiking trips will not be superfluous - this is where your target client “lives” in the first place.

Contextual advertising. Many people are looking for options for traveling on ATVs and in search engines - for this, it is enough to use the Yandex.Wordstat system and understand how many people and for what queries were looking for this service in your and neighboring regions.

Calling. In addition to private clients, corporate clients can also become your regular customers. In KPI, a manager can register calling customers, especially on the eve of holidays and vacations. Surely you will find those who want to hold non-banal corporate parties and team building in the fresh air.

Partnership. Many can become your partners travel agencies who, for a certain percentage, will be able to sell excursions on four-wheeled vehicles to their visitors. IN Lately weekend tours are gaining more and more popularity - and as an option to “unwind this weekend”, quad bike rides will come in handy.

Thematic events. Another way to promote is to attend themed off-road sporting events. Several times a season, rally competitions are held in almost every region, in which prepared off-road vehicles, cross-country motorcycles and related equipment participate. If you agree with the organizers and make a stand with an exposition of ATVs and related advertising (pillar, banner, leaflets), you can get a stream of new customers in the coming weeks.

Ready-made ideas for your business

In the future, with the growth of the popularity of your company, word of mouth works well - in such a service sector as rental and excursions on ATVs, a large percentage of customers turn to recommendations from acquaintances and friends. To stimulate demand, a discount system is well suited here, giving the right to receive discounts for repeat orders.

Snowmobiles - an alternative for the winter?

Since we have touched on the topic of equipment for outdoor activities, it is worth mentioning one more option - snowmobile rental. Unlike ATV trips, this type of business is more demanding on the region and time of year. Opening the direction of snowmobiles is justified only in those regions where winter actually costs half a year or more - otherwise the business will not reach the payback threshold for a long time. At the same time, snowmobiles are much more expensive to repair and maintain than ATVs.

An interesting point is that there is also a demand for ATVs in winter. Availability all-wheel drive allows you to easily overcome snowdrifts and drifts - someone prefers to go on ATVs with a company for winter fishing, someone just gets out of the city to breathe fresh air. The main thing to keep in mind during such outings is that the equipment is not so light - the dry weight of the same 600 cc CF Moto is 357 kg. Add to this the weight of the rider and his passenger, additional equipment - and you get almost half a ton of mass. Not the best way for risky trips on ice - only last season there were several cases when an ATV with riders fell through the ice.

How to minimize risks

Even with an instructor, it is far from always possible to keep track of the technique. In the process of inaccurate operation, damage and breakdowns may occur due to the fault of customers. Therefore, it is recommended to take a certain deposit before renting equipment - usually this is an amount of about 3000-5000 rubles, which should be enough to cover minor damage, dents and other troubles received through the fault of negligent customers.

Storage and transportation

ATVs are unpretentious vehicles and ordinary garage boxes will be enough to store equipment. If the property does not have a room that could accommodate such a number of "four-wheelers", you can rent it. Pluses will be the availability of heating and lighting for basic maintenance.

It must be remembered that according to the current rules traffic Russian Federation, ATVs cannot be driven on public roads. According to the classification, they fall into the segment of agricultural machinery.

And therefore, even if your instructors have an open category, you will not be able to get to an off-road sortie on your own.

For the transportation of ATVs, trailers are suitable that can be towed by a regular a car or crossover. Another option may be to use a van - in this case, it will be possible to transport several pieces of equipment at once.

Financial indicators

Sum initial investment in business usually does not exceed three million rubles. Let's take a closer look at the upcoming costs.

Purchase of the equipment itself: 2,500,000 rubles.

Purchase of helmets and equipment for clients: 300,000 rubles.

Fixed monthly costs will consist of the following components:

Salary for instructors (2 people): 60,000 rubles;

Administrator salary: 30,000 rubles;

Rent of boxes for storage of ATVs: 20,000 rubles;

Now about the pleasant, that is, about the income from the business.

Average cost of renting an ATV varies between 1500-2000 rubles per hour.

Minimum rental period is usually 3 hours, and many customers book a 5-hour trip.

ATV revenue. 7,500-10,000 rubles from one ATV.

Revenue per trip. Usually, at least 3 pieces of equipment are involved in the trip (not counting the instructor), which generates an average of 30,000 rubles per trip.

Revenue per month. Even if you make one trip a day, you can earn about 60,000 rubles over the weekend during the season - this is 240,000 rubles of revenue per month. In the summer months, trips are made more often - 3-4 times a week, and in the off-season (for example, in autumn) the demand comes to naught.

Payback. Middle period The payback period for the project is about 2 years.

Ready-made ideas for your business

Finally, we will suggest another version of the idea associated with this business - the creation of an online platform for renting out your ATVs to those who wish. Agree, for many owners of such equipment, most of the time it is simply idle. What is not a reason to offer others to make money on this, while expanding the fleet of their business due to this?

4540 people are studying this business today.

For 30 days this business was interested in 834858 times.

Profitability calculator for this business

This business has long become popular both in Ukraine and in Russia. Its effectiveness has been tested by hundreds of entrepreneurs. In this article, I would like to consider the main nuances of starting an ATV rental business.

General representations

In order to start, you will first need to register as an entrepreneur. It will be enough for you to register as an individual entrepreneur and choose a simplified taxation system.

After all the documents are ready, you need to take care of the place for the provision of services, as well as a room for storing equipment.

The ideal option would be if you live in a resort town. It can be located near the sea, then ATV rides can be carried out in the fields located not far from it. The views are simply breathtaking and the customers will be happy. The second option is walking in a flattering area. Pine forest is perfect for such trips.

If you live in a big city, then delivering equipment to the nearest forest should not be a problem, the main thing is the demand for this service. To store equipment, you will need a garage with a size of 50 sq.m. and more, it all depends on how many "devices" you will be purchasing.

From the staff you will need an instructor, you can take on the role of an accountant. Organize a percentage payment system, so your employee will be interested in attracting as many customers as possible.

The cost of starting a business

It is clear that the main issue that interests start-up entrepreneurs is the amount of initial investment. So, let's try to figure out what's what.

1.) Purchase of 4 used ATVs - $ 25,000 - $ 30,000. The cost of new ones will be around $ 50,000. We are talking about really reliable Yamaha, BRP, Honda, etc. The cost of Chinese models is several times less. But we would advise you to choose a reliable transport.

2.) Purchase of protective accessories: 8 helmets (about $800), chest protection equipment - (8 pieces about - $2600), 4 pairs of protective gloves ($400), 8 pairs of elbow pads ($920).

3.) Paperwork - about $300.

4.) Employee salary - 10 - 15% of the profit.

5.) Renting a garage for storing equipment - $ 400 / month.

6.) Repair and maintenance costs - $50 - $100/month.

It is also necessary to add the cost of fuel for ATVs and the delivery of equipment to the place of walks.

Total total costs will be in the region - $ 35,500.

How much can you earn?

On average, the cost of an hour of travel on an ATV is about $50. Subtracting the cost of fuel (about 5l / 100km.) And the salary of an employee 10% - 15%, you can get about $ 25 net for one hour of ATV rental. Considering that the working day will be about 5 hours, and you have about 4 vehicles available, you can earn about $500 per day.

Underwater rocks

This type of business is characterized by its own nuances, below we will describe the main ones.

2.) Allow only sober citizens to walk. Often in resort towns you can see how tipsy people want to use this service. Do not, under any circumstances, let them do this. After all, you are responsible for your customers.

3.) Mandatory safety precautions before providing services. The ideal option would be to sign a document that the client is fully responsible for their health and is aware of the dangers of the service.

4.) Trips with an instructor, at least you need someone to monitor the condition and adequacy of the drivers.

5.) Turn off the motor with a key fob and speed limiter. This is also one of the mandatory points that should be worked out.

6.) As an option, you can take something as a pledge in case of damage to your property.

What to offer the client?

As with starting a snowmobile business, you need to develop a series of routes that you will drive. Don't focus on one track, whoever you had will never want to re-ride, but with new, exciting tracks, with jumps, difficult sections and other obstacles, they will be a great solution for regular customers.

Create a website, as well as a paper booklet with walking maps. This will help your customers make a faster decision, and also indicate the prices for services in the booklet.

Additional services

Often your visitors will be with children around 10-16 years old. In this case, you can offer children's ATVs for rent, they are cheaper (used about $ 300), and the cost of a ride on it will be about $ 20 - $ 25.

Purchasing children's ATVs will be a great step towards expanding your business.